das ganze Projekt auf Behance & Design Made In Germany
4th semester project, where we were inspired to analyse a fairy tale of choice to point out its commercial and economic aspects and transform it into an annual report. We chose the story of "Cockaigne" (Das Schlaraffenland), wich is a medieval description of a mythical land of plenty, a place of extreme luxury and ease where physical comforts and pleasures are always immediately at hand. Because of the conspicuous analogys to the modern western civilisation with its consumer society and materialism, we decided to bring in indirect criticism and make it a parody of annual reports. To reach that goal, we worked with extreme exaggeration and absurdities in text and illustrations. We hope you enjoy it!
